Advanced Supply Chain’s (ASC) commercial director Caroline Ellis is transitioning to a new role within the Reconomy Group as a key account director working with fashion brands across the group.

ASC is part of Reconomy Group – an international circular economy specialist – that enables businesses to better manage their resources, helping reduce waste, optimise their supply chains, and contribute in a meaningful way toward the circular economy. ASC was acquired by Reconomy Group in 2022.

Caroline has been with Advanced Supply Chain since 2011, having previously led an international fashion buying business and working for Matalan as a buyer. Her experiences and credentials in the fashion industry perfectly positions her to take on this new role partnering with brands and retailers across all Reconomy’s specialisms.

Commenting on her appointment, Caroline said: “I’m excited to be taking on the new challenge of a group role. As fashion brands and retailers continue to look at ways to optimise their operations and reduce waste, Reconomy is ideally placed to help them transition to a more circular supply chain.”

 Ben Balfour, MD of ASC, added: “Caroline has epitomised our values and supported ASC on a transformational growth journey. I’d like to thank her for her dedication and contribution to our customers and teams for more than a decade and look forward to seeing her future success.”