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Advanced Leadership Team

As a result of our commitment to recruiting top talent we have a knowledgeable and highly experienced supply chain management team with end-to-end expertise, enabling us to provide a comprehensive and intelligent supply chain management service to some of the most successful retailers.

Meet the leadership team behind our business, our supply chain experts.

Advanced Leadership Team

As a result of our commitment to recruiting top talent we have a knowledgeable and highly experienced supply chain management team with end-to-end expertise, enabling us to provide a comprehensive and intelligent supply chain management service to some of the most successful retailers.

Meet the leadership team behind our business, our supply chain experts.

Keith Lawrence

Managing Director
Keith Lawrence joined Advanced Supply Chain in 2022 and is Managing Director of the business, leading strategy, operational performance and growth across its UK and European network.
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Lindsey Smith

Finance Director
Lindsey Smith joined Advanced Supply Chain Group in 2018, bringing with her over 25 years’ experience in finance across a variety of industries, from food production to healthcare technology.
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Stuart Greenfield

Sales Director
With over 20 years’ experience in the supply chain industry, Stuart covers all Supply Chain solutions and processes that ASCG has to offer; from freight forwarding, fulfilment to garment processing and reverse logistics.
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Emma Gibbins

Head of Change Management
Emma joined ASCG in 2024. A Senior Programme & transformation leader with 25 years’ experience delivering large scale change and strategic initiatives for various sectors
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Paul Barrett

Head of Software Engineering
Paul has over 20 years’ experience in IT Development in roles across a number of sectors including finance, manufacturing and now third party logistics.
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Kevin Lewis

Business Unit Director
Kevin joined ASCG in 2023, bringing more than 25 years of leadership experience across e‑fulfilment, parcel operations, transport strategy, and multi‑carrier delivery management.
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